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Sports Illustrated crowns 3 swimsuit models

Tuesday, 16 Feb 2016 | 11:22 AM ET

Sports Illustrated is crowning three separate cover models: Hailey Clauson, Ashley Graham and Ronda Rousey. CNBC's Carl Quintanilla asks the models about what this honor does for their careers. Sports Illustrated Group publisher Brendan Ripp, provides insight to the addition of video and virtual reality.