Demand for Bourbon Lifts Brown-Forman

Wednesday, 7 Mar 2012 | 12:46 PM ET

The spirits industry says that over the last five years gross volume sales for Bourbon are up 8% and revenue are up 23%, taking share from other alcoholic beverages, reports CNBC's Jane Wells. Woodford Reserve in Versailles, Kentucky, is one company that has reaped the rewards.