Challenges have bedeviled some of California water conservation efforts, and experts expect uneven levels of compliance and success.
Discussing the economic impact of California's drought, with Richard Howitt, University of California Davis, and J.R. Deshazo, UCLA Public Policy & Urban Planning professor.
CNBC's Jane Wells reports water is a problem in California 100 years in the making.
The landscaping business is booming in California during the drought, reports CNBC's Brian Sullivan. Eva Koppel, owner of Garden of Eva, says her business is exploding.
As desalination talks heat up during California's drought, two pros debate whether the process is efficient. Robert Sulnick, OC Wise executive director, and Heather Cooley, Pacific Institute, debate.
California is running out of choices for water during its drought, and is working to finance a desalination plant, reports CNBC's Jane Wells. Water bills will go up about $6 per customer.
Jay Famiglietti, NASA senior water specialist, reveals the results of a one-year study that shows the Golden State has about one year of water left in the San Joaquin and Sacramento River Basins, which supplies most of the state.
CNBC's Jane Wells reports on the water dilemma in California. Radio hosts at KFI Radio are leading the push back against water cuts mandated only for residents and businesses.
CNBC's Jane Wells reports on the growing feud between farmers and families over the state's dwindling water supply as restrictions slash residential and business usage by 25 percent.
CNBC's Jane Wells reports California Governor Jerry Brown has ordered to cut water consumption by 25 percent, but it will be up to local water agencies to figure out how to make that happen.
Faced with California’s worsening drought and shrinking local water supplies, Santa Barbara is looking to the sea for salvation.
Santa Barbara Water Resources Manager Joshua Haggmark talks about why the city wants to tap the Pacific for drinking water.
A tipping point may be coming. A crowded marketplace was already pressuring winemakers to cut prices. Now, the drought is pushing up costs.
Governor Jerry Brown issued an executive order slashing water use by 25 percent to deal with a drought that just won't quit. NBC News reports.
CNBC's Sue Herera reports on the 25 percent water reduction order for water usage made by Gov. Jerry Brown in California.
In drought-stricken California, farmers make more selling water than rice. NBC News reports.
Soren Aandahl, director of Research at Glaucus Research Group, attributes the firm's "strong sell" rating to Ozner Water's "convoluted corporate history and financial metrics."
A rebate for property owners to switch lawns in drought-ridden California is gaining traction. But it's a mixed bag for landscapers.
Susan Story, American Water Works CEO, provides insight to a miss on quarterly revenues, and what the outcome of the midterm elections means for the water community.
Businesses say their growth plans could be seriously threatened by a lack of water availability. And the the threat could become real within a year.