Behind the Wheel with Phil Lebeau

Can Ford Keep The "Mo"


If there is one auto company holding it's own in the midst of the worst slump the industry has seen in years, it's Ford.

Jim Farley, Ford

In the last four months Ford has gained market share in retail sales.

CNBC's Phil LeBeau talks with Jim Farley, Ford Vice President of marketing and sales, about the challenge of marketing Ford in a down market.

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