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CNBC in Asia Pacific Appoints Vice President, Business Development and Partnerships

Singapore, 5 October 2009 -- CNBC, First in Business Worldwide, in Asia Pacific today announced the appointment of Tan Wee Tuck as the Vice President, Business Development and Partnerships effective immediately. Tan will report to Satpal Brainch, President and Managing Director of CNBC Asia Pacific.  Tan, who will be based in Singapore, will spearhead the network’s business development and partnership unit in the region. 

In this capacity, Tan will oversee CNBC’s efforts to build up business opportunities for the network in the Asia Pacific region.  He is also responsible for managing relations and developing new opportunities with CNBC’s current partners in Asia Pacific, as well as building strategic partnerships with other potential associates in the region.

Tan joined CNBC in 2003 as Chief Financial Officer of Asia Pacific and later as CFO for NBCU Global Networks Asia. He was responsible for all aspects of the finance function and also played a key role in the strategic direction of both businesses. His experience in finance, audit and international logistics spans a broad range of industries from consumer electronics to reinsurance to healthcare.

Prior to CNBC, Tan served as Manager, Financial Planning and Analysis, GE Medical Systems China, based in Beijing. During his seven years with the General Electric Company, he held a variety of leadership finance positions across several industries and global locations.

“We’re excited to have Wee Tuck head Business Development and Partnerships for CNBC across Asia Pacific,” said Brainch.  “He has been an integral part of the team for the past 6 years and has done a tremendous job as Asia’s Chief Financial Officer. I am confident that Wee Tuck’s experience and knowledge of the CNBC brand will expand our reach and drive continued growth in the region.”

Tan holds a MBA from the Nanyang Business School and a BA in Economics and Psychology from the National University of Singapore. He is also a Singapore Chartered professional accountant.

About CNBC Asia Pacific
CNBC, First in Business Worldwide, provides fast, accurate, unbiased, actionable business and financial news to over 340 millions households worldwide. CNBC in Asia Pacific is uniquely positioned to speak to viewers from across the region.  Headquartered in Singapore, the network provides nine and a half hours of live Asia-produced programming, which is complemented with coverage of live market action from Europe and the US. CNBC Asia Pacific's channels, which include CNBC Asia, CNBC-TV18 (India), CNBC Pakistan, Nikkei-CNBC (Japan) are available in more than 21 countries across the Asia Pacific region. CNBC also has a strategic alliance with Shanghai Media Group, which wholly owns a subsidiary, China Business Network. The channels are distributed via satellite, cable and terrestrial broadcast networks, as well as broadband. CNBC content is also distributed on the 3G platform through selective markets. For more information, please visit us at