In anticipation of my upcoming documentary called “Business Model: Inside the Sports Illustrated Swimsuit Issue,” I’m going to start to roll out some CNBC.com extras to whet your appetite.
The show debuts on Feb. 9 at 9 p.m. ET.
The first clip is of model Kathy Ireland talking about her first job.
Here’s Ireland talking about how her billion dollar empire started with socks.
Over the next couple weeks, we’ll give you a look at some of the other stars of the documentary, including modeling legends Cheryl Tiegs and Carol Alt.
Again, the show debuts on Feb 9 at 9 p.m. ET here on CNBC.
Check out these other stories on CNBC.com:
Questions? Comments? SportsBiz@cnbc.com