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Serenity Relaxation Beverage Comes to Kissimmee, Florida for ISPA

SOUTH HACKENSACK, N.J., Oct. 8, 2012 /PRNewswire/ -- Serenity Relaxation Beverage announced today it will be an exhibitor at ISPA, a conference and expo produced by The International SPA Association (ISPA), a worldwide professional organization representing the spa industry.  The show is being held at the Gaylord Palms in Kissimmee, Florida, outside Orlando, October 15 – 17.

"We've seen great symmetry with Serenity and spas around the country," said founder Tom Toscano.  "Serenity is a natural fit for spa owners and operators because it helps clients unwind and promote a greater feeling of relaxation pre or post treatment."

Serenity is available nationwide at select retailers, on Amazon, and spas including The Ritz-Carlton spas in Orlando and Amelia Island, Elle Spa at Eden Roc in Miami, and the Venetian and Wynn Encore in Las Vegas.

Serenity is a non-alcoholic, non-caffeinated, zero-calorie way to unwind from life's everyday stressful moments – like a pressure of a demanding work day, a traffic-filled commute, or at home when the kids are screaming or the dog is barking.  Serenity, which comes in an 8.4 fluid ounce can, produces a gentle calming effect and can be enjoyed anytime, night or day. 

Serenity contains a proprietary blend of B Vitamins, Rose Hips, Valerian Root and Melatonin formulated to promote relaxation.   It produces a gentle calming effect that helps you unwind without zapping your energy or removing your focus.  

The ISPA Conference & Expo will include three days of educational sessions covering business strategy, customer service, leadership and management and spa industry trends.  Exhibitors will be attending and representing products from over 70 countries worldwide.  ISPA members encompass the entire arena of the spa experience, from resort/hotel, destination, mineral springs, medical, club and day spas to service providers such as physicians, wellness instructors, nutritionists, massage therapists and product suppliers.    

Serenity is a product of Apex Beverage, LLC, of South Hackensack, NJ.  The company is co-owned by Nat Salvemini and Tom Toscano.  Whether it's the harvesting/production of ingredients or metal can production/filling, Apex's production vendors are committed to the highest quality standards. 

Serenity can be purchased at select spas and retailers across the USA or on-line at  Serenity retails on Amazon for $7.50 per 4-pack; plus shipping and $37.00 per 24 can case; plus shipping.  The suggested retail price at spas and retailers is $1.99 to $2.49 per can.

Visit, also visit them on Facebook at Drink Serenity and follow them on Twitter at #drinkserenity.

About the International SPA Association:

ISPA is recognized worldwide as the leading professional organization and voice of the spa industry. Founded in 1991, ISPA advances the spa industry by providing invaluable educational and networking opportunities, promoting the value of the spa experience and speaking as the authoritative voice to foster professionalism and growth. More details on ISPA are available on

Media Contact: Lisa Dawson / 201.522.2035 /


SOURCE Serenity