MediaTek Surges to Number Three in Vendor Market Share
BOSTON--(BUSINESS WIRE)-- Global smartphone applications processor market showed a robust 61 percent year-on-year growth in 1H 2012 to reach $5.5 billion, according to the Strategy Analytics Handset Component Technologies service report, “Smartphone Apps Processor Market Share Q2 2012: Qualcomm Captures 48 Percent Revenue Share As Competition Intensifies.”
According to Strategy Analytics, Qualcomm maintained its dominance in the smartphone applications processor market with 48 percent revenue share in 1H 2012. However, the applications processor market saw the most intense competition yet during this period.
Some of the highlights of this Strategy Analytics report include:
According to Sravan Kundojjala, Senior Analyst, “Qualcomm captured 48 percent revenue share in the smartphone applications processor market in 1H 2012. The company’s high-end LTE Snapdragon processor MSM8960 gained strong traction and featured in multiple LTE flagships from global tier-one smartphone manufacturers. Strategy Analytics notes that Qualcomm’s early LTE modem leadership has helped the company to stay ahead of the competition.”
According to Stuart Robinson, Director of the Strategy Analytics Handset Component Technologies service, “MediaTek surged to the number three position in the smartphone applications processor market in 1H 2012, by Strategy Analytics estimates. The company continues to leverage its strong position in the strategic Chinese smartphone market to boost its share. Strategy Analytics believes that MediaTek is well-situated to translate its success from feature phones to smartphones and ride the smartphone wave in emerging markets.”
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Strategy Analytics, Inc. provides the competitive edge with advisory services, consulting and actionable market intelligence for emerging technology, mobile and wireless, digital consumer and automotive electronics companies. With offices in North America, Europe and Asia, Strategy Analytics delivers insights for enterprise success. www.StrategyAnalytics.com
Source: Strategy Analytics, Inc.