Singapore, 6 February 2013 - CNBC, First in Business Worldwide, announced the appointment of Pauline Seow to its Asia Pacific team as Regional Sales Director of Advertising Sales for Hong Kong, Taiwan and the Philippines. Pauline will report to Junji Sumitani, Vice President, Advertising Sales, CNBC Asia Pacific, and will be based in Hong Kong. She will assume her new role immediately.
In this capacity, Pauline will lead the development of integrated solutions across CNBC platforms spanning Digital, TV, Mobile and Events. In addition, she will manage relationships with clients and advertising agencies while enhancing CNBC's brand representation across these key markets.
"We're excited to have Pauline on board," said Sumitani. "She comes with a wealth of industry experience which complements our advertising sales team here in Asia and we look forward to working with her to build innovative and creative solutions for our clients and commercial partners."
Pauline has over 20 years of branding, marketing and advertising sales experience in Asia Pacific. She joins from Fox International Channels where she was Client Services Director, responsible for managing its regional client services team delivering integrated customized client solutions across all the Fox brands.
Prior to this she was with UBS as Director of Brand and Advertising and then Business Marketing Director, overseeing the marketing, planning and strategy for the Investment bank across Equities, Fixed Income and IBD.
Previously,Pauline was the Regional Advertising Director at Forbes Magazine where she managed the magazine's Hong Kong office, successfully growing the advertising and conference revenue and overall market share for the brand. She was also the Regional Sales Director for Time Warner Inc. where she was responsible for managing the Singapore sales office, increasing advertising revenue and building brand awareness for Asia week magazine.
About CNBC in Asia Pacific:
CNBC is the recognized world leader in business news, providing real-time financial market coverage and business information to 390 million households worldwide. In Asia Pacific, CNBC is distributed to over 80 million households and is uniquely positioned to speak to viewers from across the region. Headquartered in Singapore, the network provides seven and a half hours of live Asia-produced programming every weekday, which is complemented with coverage of live market action from Europe and the US. CNBC Asia Pacific's channels, which include CNBC Asia, CNBC-TV18 (India), CNBC Awaaz (India), CNBC Pakistan, Nikkei-CNBC(Japan) and SBS-CNBC (South Korea) are available in more than 21 countries across the Asia Pacific region. CNBC also has a strategic alliance with Shanghai Media Group, and a collaboration with China Central Television(CCTV). In China CNBC reaches 400 million homes via CCTV's Business Channel programme, Global Connection Show. The channels are distributed via satellite, cable and terrestrial broadcast networks, as well as through digital platforms.
For more information, please visit us at www.cnbc.com