WALTHAM, Mass., Sept. 26, 2013 (GLOBE NEWSWIRE) -- Business information provider ZoomInfo (www.zoominfo.com) announced that BtoB Magazine has included ZoomInfo's founder, CEO and chief scientist, Yonatan Stern, on BtoB's 2013 Who's Who list. Stern is one of 11 people in the direct marketing category of the magazine's list.
BtoB recognized Stern in part because ZoomInfo's products are "a critical ingredient in database development." The magazine also recognized ZoomInfo's integration with Salesforce.com and ZoomInfo's EverFresh service, which "automatically provides a continuous supply of new records matching a customer's sales contact profiles."
"BtoB Magazine is the leading trade publication for business-to-business marketing strategists and I am delighted to be recognized, but the credit goes to our excellent team," said Stern. "In today's environment, it is important to take a more scientific and targeted approach to marketing. I am very proud that our products and tools can help both our team and clients do exactly that."
Every year, BtoB selects for its who's who list the 100 most prominent business-to-business executives in categories including marketers, agencies, business media, associations, events and others. The magazine bases its choices in part on nominations from readers.
ZoomInfo™ provides constantly verified, detailed profiles of millions of businesspeople and businesses, along with powerful search tools for lead generation and prospecting. Free business contacts are available through the ZoomInfo Directory, and subscribers to the award-winning ZoomInfo Pro can access detailed profiles and advanced search tools. ZoomInfo's Marketing Data Services help marketers analyze internal prospect data, identify new opportunities and fuel marketing automation with a constant source of updated leads. Follow ZoomInfo on Facebook, LinkedIn, Twitter (@ZoomInfo) and the ZoomInfo blog. For more information, go to www.zoominfo.comor call 866-904-9666.
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