Tips of the Trade: The Trademark Company Makes Their Mark on Air

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Cary, NC, Oct. 30, 2013 (GLOBE NEWSWIRE) -- The Trademark Company, a privately-held trademark law firm, announced that their very own Mathew H. Swyers held a radio interview with Chuck Hammond, a former Trademark Company client and radio host for The 401K Study Group. Mr. Hammond employed The Trademark Company for both of his trademarks and highly recommends them to his targeted audience of small business owners and financial advisors.

Described as being a "Unique law firm that combines experience, value and results" by founder Matthew H. Swyers, The Trademark Company seeks to assist small to medium sized business owners with their trademark and copyright needs at a rate that rivals competitor prices.

In 2003, The Trademark Company filled a void within the IP law market by combining customer service with affordable prices and legal expertise. During the recession most small businesses took a hit, but The Trademark Company continued to thrive by exceeding expectations with a growth rate of 2000%. The success is highly attributed to the experience that Mr. Swyers gained through his work as a United States Patent and Trademark Office Examining Attorney. This combined with the development of his rigorous four-week employee training program nicknamed "Trademark University" allows for The Trademark Company to reign supreme amongst their competitors.

Trademarks are beneficial because they are "brand identifiers", something that potential clients can associate a particular good or service with. Mr. Swyers believes that "The most significant advantage to filing a trademark is nationwide recognition, and protection against infringement."

A large part of what makes The Trademark Company unique is its reputation for outstanding customer service and use of exclusive trademark search strategies which are also used by the United States Patent and Trademark Office. In the interview, Mr. Swyers emphasized the need to conduct a search report prior to filing a trademark. Search reports performed by The Trademark Company go beyond the standard direct hit search strategies to ensure an accurate opinion on the availability of a mark.

Every client of the Trademark Company has their personal case or cases handled by a Research and Application Specialist. These specialists are highly versed in trademark/copyright regulations and devote personal attention to clients to make the experience of registering a trademark as effortless as possible.

Mr. Swyers also stressed the need to proceed with filing a mark once it is cleared by a search report, stating that applications can be submitted to the USPTO at any time and although protection is guaranteed for your mark as soon as you file with the USPTO, it is also granted on a "first-come-first-served" basis, so time is most definitely of the essence. Once registered, a trademark has complete protection against any kind of infringement. The Trademark Company also houses a fully-functioning Litigation Department that can assist with the dozens of problems that may arise when registering or defending a registered trademark.

To get started with filing your trademark or to ask questions of a Research and Applications Specialist, you can contact The Trademark Company online at or toll free at (800) 906-8626. You can also stay up to date with the latest tips and tricks on growing your business though their various social media pages on Facebook, LinkedIn, Twitter andPinterest.

About The Trademark Company
Headquartered in Cary, North Carolina, The Trademark Company was founded in 2003 by Matthew H. Swyers, a former trademark Examining Attorney for the United States Patent and Trademark Office ("USPTO"). Mr. Swyers formed the company with the core belief that top caliber trademark services should not only be accessible, but affordable for all. Nearly 10 years later, the company is recognized as the "#1Trademark Firm of 2013" by Intellectual Property Today and represents individuals and companies on 6 of 7 continents around the world. Over the years the company has grown to have a trademark registration rate second to none and maintains its unparalleled customer service with an A+ rating with the Better Business Bureau. The Trademark Company PLLC is a Virginia Professional Limited Liability Company, Matthew H. Swyers, Esq. principal. Principal admitted to practice law in the Commonwealth of Virginia and the District of Columbia. Practice limited to the federal protection of trademarks and copyrights. For additional information, visit

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CONTACT: Misty Wilson The Trademark Company 800) 906-8626 Ext.107

Source:The Trademark Company