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Twitter stock ‘trading on a leap of faith’: Analyst

Twitter trading on leap of faith: Pro
Twitter trading on leap of faith: Pro

Twitter has plenty of potential, but maybe not enough to justify its share price a day after the social media company went public, Wedbush Securities analyst Michael Pachter said Friday.

"I'm really optimistic about the potential for this company to grow into something much, much bigger than it is, but I don't know that it's going to happen," he said. "It's trading right now on a lot of faith—a leap of faith—that it will double in size pretty quickly."

(——Read more: Twitter's huge rally draws its share of skeptics)

Broad potential for Twitter: Santoli
Broad potential for Twitter: Santoli

On CNBC's "Halftime Report," Pachter, who had a "neutral" rating on Twitter stock, said he expected the company to improve revenues.

"We modeled it to double in size in about five years, and if it does that, I'm optimistically at about $37," he said. "If it doubles faster, then it's probably worth what it's trading at and maybe more."

Pachter noted that National Public Radio had started to promote its contributors' Twitter handles on the day of the company's IPO, adding that it was indicative of how much it still had to grow.

(Read more: Jim Cramer: At $44, is Twitter about to nosedive?)

"So, I think as we start to see Twitter permeate media – and you've seen it on reality shows – that's when you're going to see the ramp in users because more people are going to be aware of it," he said. "More people are going to get on, and they're going to follow more interesting people. That's where the growth comes from that drives engagement that drives ad revenue. "

(Read more: Will Twitter become profitable?)

Pachter said he had high hopes for the company.

"I'm optimistic it's going to work," he said. "I'm just not sure about the share price."

By CNBC's Bruno J. Navarro. Follow him on Twitter @Bruno_J_Navarro.