For untold numbers of health-care consumers looking to research plans under the Affordable Care Act's online exchanges, a much-maligned website often served as their main deterrent.
A few weeks ago, George Kalogeropoulos and two other San Francisco programmers, Ning Liang and Michael Wasser, created a work-around in about three days, he told CNBC on Monday.
The friends built a cleaner, stripped-down version of HealthCare.gov—the federal site that was intended to let people research and enroll in plans but instead became the prime target for critics of Obamacare—that has attracted about 500,000 visitors in the past few weeks, Kalogeropoulos said on "Squawk on the Street."
They named the website HealthSherpa.com.
"The data was there," Kalogeropoulos said on "Squawk on the Street." "It really was about just making it easier to search and find plans."
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Visitors cannot enroll in plans on HealthSherpa.com but can compare coverage and rates based on their ZIP codes.
Kalogeropoulos told CNBC that users who qualify for a subsidy are referred back to HealthCare.gov. The site also put users directly in touch with insurers, he said.