Super Bowl

Why there might be more Northern Super Bowls

After much concern over frigid weather for Sunday's Super Bowl, a moderate forecast has many thinking that a northern venue isn't so bad after all.

"It's about time," said NY/NJ Super Bowl Host Company CEO Al Kelly in an interview with CNBC on Friday. "I think we're going to show people that this is a great place to do it. Maybe it ought to happen here once a decade."

A man walks along a snow-covered sidewalk in Fort Worth, Texas, in February 2011, days before the Super Bowl.
Getty Images

Kelly said that despite football's long history and two major teams in the area, this year is the first time the Northeast region is hosting the Super Bowl.

(Read more: Start-up wins free Super Bowl ad worth millions)

Cold weather may have caused fans and media extra stress, but it hasn't deterred everybody.

"Football is meant to be played in the elements," said Joe Ellis, president of the Denver Broncos, in an interview with CNBC. "The players haven't thought about the weather for a minute."

The New England Patriots, winner of three Super Bowls, would have embraced whatever Mother Nature intended for Sunday.

(Read more: Fake Super Bowl tickets you have to see to believe)

"I personally like cold weather Super Bowls," team owner Bob Kraft told CNBC in an interview. "I think some of the most memorable games the Patriots have played in have been games where we've had snow."

Area residents thrilled about Super Bowl: Tisch

In 2011, an ice storm pelted Dallas the week before the city hosted the Super Bowl. An additional 5 inches of snow the Thursday before the game canceled hundreds of flights, according to The New York Times. Although the game went ahead, the weather caused some seating areas to be closed off.

Former Baltimore Ravens coach Brian Billick told CNBC that the NFL will be busy if a Super Bowl in the New York metropolitan area goes through smoothly.

(Read more: Betting on the Super Bowl—Wall Street style)

"You better know that Chicago, New England, Baltimore, Philadelphia, are going to be lining up outside the offices on Park Avenue of the NFL saying, 'Hey what about us? This turned out pretty well,' " he said.

—By Evelyn Cheng, Special to CNBC.