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Opt-in SMART enters into a Strategic Partnership with The First Chiropractic Physician Organization and its daughter association, The First Chiropractic Physician Association

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Tampa, FL, Feb. 10, 2014 (GLOBE NEWSWIRE) -- Innovative Software Technologies, Inc. (OTC: INIV.PK) announces that The Florida Chiropractic Physician Organization and its daughter association, The Florida Chiropractic Physician Association, have entered into a strategic partnership with Opt-in SMART, Innovative's premier business platform.

The First Chiropractic Physician Organization and its daughter association, The Florida Chiropractic Physician Association, strive to find services that will help get chiropractors patient flow that normally is only seen with primary care physicians. The national and regional organizations now endorse Opt-in SMART as the provider for affordable Internet marketing efforts for physicians within The Florida Chiropractic Physician Association.

"Our mission is to help level the playing field between the medical primary care doctor and our chiropractor members," said Dr. Rod Lacy, Executive Director of The Florida Chiropractic Physician Association. "The Opt-in SMART business platform provides our members with an all-inclusive marketing program to help improve their business. We look forward to a long, effective partnership with Opt-in SMART."

"The Florida Chiropractic Physician Association is the perfect partnership with Opt-in SMART," said Peter Peterson, Chief Executive Officer of Innovative Software Technologies, Inc. "We have the ability to help thousands of local chiropractic physicians with the tools needed to help propel their practices and allow them to properly compete with primary care physicians online. We're honored to have been chosen to help their association."

Association members will be able to sign up for Opt-in SMART's services starting February 11.

About The Florida Chiropractic Physician Association

The Florida Chiropractic Physician Association (www.myfcpa.org) is a regional, full-service association representing Florida chiropractic physicians. It is focused on correcting the restrictive laws of the past, which will result in the expansion of the chiropractor's rights as a primary care physician. Expansion of these rights will allow chiropractors to excel in the future and provide better health to patients.

About Opt-in SMART

Opt-in SMART (www.optinsmart.com), a wholly-owned subsidiary of Innovative Software Technologies, Inc., provides a proprietary software technology for businesses to manage and execute all social media, sales and marketing, and e-marketing. Its fully-integrated Social Marketing And Retention Technology (SMART) platform provides businesses an easy to use, affordable and centralized "Done 4U" marketing solution, helping small to medium-sized businesses to acquire, retain and maintain customer relationships via the Internet. The Opt-in SMART platform includes local listings; citation management; emails; text messaging; video marketing; reputation management; social media tools; and review and posting management.

About Innovative Software Technologies

Innovative Software Technologies, Inc. (www.inivcompanies.com) is a holding company that operates and manages innovative software and emerging technology companies. Innovative focuses on large, under-penetrated markets and high growth opportunities to acquire or partner with companies that deliver substantial growth and predictable recurring revenues and earnings. Innovative adds and leverages a highly motivated, entrepreneurial management team to execute the corporate vision. Innovative Software Technologies, Inc. is headquartered in Tampa, FL and trades on the pink sheets under the symbol INIV.

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements other than statements of historical facts included in this press release are forward-looking statements. These statements relate to future events or to the Company's future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. Investors should not place any undue reliance on forward-looking statements since they involve known and unknown, uncertainties and other factors which are, in some cases, beyond the Company's control which could, and likely will, materially affect actual results, levels of activity, performance or achievements. Any forward-looking statements reflects the Company's current views with respect to future events and is subject to these and other risks, uncertainties and assumptions relating to operations, results of operations, growth strategy and liquidity. Such risks, uncertainties and other factors, which could impact the Company and the forward-looking statements contained herein, are included in the Company's filings with the Securities and Exchange Commission. The Company assumes no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.

Investor Relations Contact:

Peter Peterson (813) 448-6794

PPeterson@inivcompanies.com

Source: Innovative Software Technologies, Inc.

Source:Innovative Software Technologies, Inc.