Amazon gets its TV box ready, again

Amazon is gearing up to take on Apple and Roku, again.

Industry sources say Amazon is getting ready to launch a Web TV box that would compete with Apple TV and Roku's line of products, which make it easy to move video from the Internet onto your TV.

Re/code said the company is aiming for a March rollout.

Read the whole story at Re/code.

—By Peter Kafka, Re/code.net.

CNBC's parent NBC Universal is an investor in Re/code's parent Revere Digital, and the companies have a content-sharing arrangement.