BOSTON, March 10, 2014 (GLOBE NEWSWIRE) -- Carbonite, Inc. (Nasdaq:CARB), a leading provider of backup and recovery solutions for small businesses, today announced that David Hauser, Senior Director, Channels and New Markets has been named one of CRN's 2014 Channel Chiefs. This prestigious list of the most powerful leaders in the IT channel recognizes those executives directly responsible for driving channel sales and growth within their organization, while evangelizing the importance of the channel throughout the entire IT Industry.
Distribution channel and increased marketing support for partners drove program growth
One of the most significant initiatives Hauser led in 2013 was Carbonite's entrance into the distribution channel. Carbonite built out its distribution team, and launched its first partnership with Tech Data's TDCloud group in August 2013. Hauser led the integration, and has since launched similar programs with D & H Distributing, Co. and SYNNEX Corporation, which increased exponentially the number of VARs and MSPs who offer Carbonite to their business clients.
To support the business growth of all of these resellers, Hauser also led an initiative to increase the marketing support Carbonite provides to its channel partners, including content syndication on partner websites, email campaigns, marketing collateral and webinars.
"Channel partners want to work with vendors who are invested in their success," said David Maffei, Vice President, Global Channels, Carbonite. "Dave understands the opportunities and challenges that our partners face every day, and is constantly focused on how we can help our partners grow their businesses and meet their clients' individual needs with Carbonite's business backup and recovery solutions."
More about CRN's 2014 Channel Chiefs
CRN Channel Chiefs were selected by the CRN editorial team based on channel experience, program innovations, channel-driven revenue, and public support for the importance of IT channel sales.
"We are pleased to highlight the many executives throughout the industry who work tirelessly to advance the standing of the channel community within their organizations. The CRN Channel Chief honorees lead, inspire and engage peers and serve as valuable advocates to help ensure the health and longevity of the channel within the IT industry. We applaud their efforts and look forward to their continued success," said Robert Faletra, CEO, The Channel Company.
The 2014 Channel Chiefs list is featured in the February/March issue of CRN, and online at www.CRN.com.
Carbonite (Nasdaq:CARB) keeps small businesses and home offices running smoothly. Carbonite offers a comprehensive suite of affordable services for data protection, recovery and anywhere, anytime access. More than 1.5 million customers, including 50,000 small businesses, trust Carbonite's secure, easy-to-use cloud backup solutions and award-winning U.S.-based customer support. For more information, please visit Carbonite.com, connect with us on Twitter @carbonite or visit our Facebook page.
About The Channel Company
The Channel Company is the channel community's trusted authority for growth and innovation, with established brands including CRN, XChange Events, IPED, and SharedVue. For more than three decades, we have leveraged our proven and leading-edge platforms to deliver prescriptive sales and marketing solutions for the technology channel. The Channel Company provides Communication, Recruitment, Engagement, Enablement, Demand Generation and Intelligence services to drive technology partnerships. Learn more at www.thechannelcompany.com.