New York, NY, April 10, 2014 (GLOBE NEWSWIRE) -- Likeable Media today announced the release of its report "How to Reclaim Your Reach in the Facebook News Feed." The agency presents a solution to maximize your Facebook engagement and reach given the newest changes to the social network.
"In 2014, Facebook has made it clear that to reach anyone, you'll have to put funding toward your posts. It's no longer just about creating great content for social media, but also about pairing that with strategic promotional dollars," said Carrie Kerpen, CEO of Likeable Media.
In its report, Likeable Media demonstrates the power of Facebook and addresses common struggles that companies face when measuring success. The agency outlines accessible, actionable methods for brands to create better content in the Facebook News Feed.
"Facebook has been updating the algorithm in an effort to better curate content from your friends and from organizations you connect with. When you have over a billion people sharing about five billion things every day in the Facebook News Feed, many pages are losing organic reach," said Tim Bosch, Director of Media and Planning at Likeable Media. "In order to battle these changes, you need quality content and a paid strategy."
This report also introduces clear steps on how to achieve your goals and reclaim your reach on Facebook.
Request the full white paper at LikeableNewsFeed.com.
About Likeable Media: Likeable Media is an award-winning, global social media and word-of-mouth marketing firm with a focus on creating compelling content. Likeable Media has worked with over 200 brands and is the only agency to win three consecutive WOMMY awards from the Word of Mouth Marketing Association (WOMMA). In 2012, Likeable Media was named number 146 on the Inc. 500 Fastest-Growing U.S. Companies List. In 2013, Likeable Media was named one of the Top 50 Fastest-Growing Women-Owned Businesses by WPO and American Express OPEN and the 6th "Best Place to Work in New York City" by Crain's New York Business.
Source: Likeable Media