Red Lion Earns National Award for Customer-Facing Technology

Red Lion Hotels Corporation logo

SPOKANE, Wash., April 28, 2014 (GLOBE NEWSWIRE) -- Red Lion Hotels Corporation (NYSE:RLH) has earned a 2014 Visionary Award from Hospitality Technology (HT) magazine for its complete rewrite of all public-facing technologies in the consumer website. The award was presented by HT magazine's editor-in-chief, Abigail Lorden, at the 10th annual Hotel Technology Forum.

"Our website is our most important communication medium," said David Barbieri, Senior Vice President and Chief Information Officer for Red Lion Hotels Corporation. "As such, redlion.com needs to continually evolve to provide the experience consumers are seeking. Our website needs to be innovative, enabling a great reservations experience while also integrating our branding and marketing initiatives to support our guest's needs. We have achieved these goals and delivered an exceptional customer experience across all consumer devices using technology innovations including a shopping-cart-based booking engine integrated into a responsive website framework, collectively delivered via a custom content management system."

Barbieri credits the information technology software development team at Red Lion as the catalyst for the innovation. "Our development team initiated this project with the e-commerce design," said Barbieri, "and our distribution and marketing teams played key roles in executing the project. It was particularly rewarding to see these various disciplines come together to make this project a reality. Congratulations to the entire team for earning this Customer-Facing/In-Room Technology Innovator Visionary Award."

About Red Lion Hotels Corporation:

Red Lion Hotels Corporation (NYSE:RLH) is a hospitality company primarily engaged in the franchising, ownership and operation of hotels located in ten states and one Canadian province. As of April 28, 2014, the company has 54 hotels system wide. The Red Lion Hotels and Red Lion Inn & Suites network is comprised of 52 hotels with 9,014 rooms and 457,222 square feet of meeting space. The Leo Hotel Collection is comprised of two hotels with 3,256 rooms and 241,000 square feet of meeting space. The company also owns and operates an entertainment and event ticket distribution business. For more information, please visit the company's website at www.redlion.com.

About Hospitality Technology

Hospitality Technology (HT) is the only publication dedicated to covering the role of information technology in improving business performance for hotel and restaurant operators. The Hospitality Technology editorial portfolio includes: a print publication that publishes nine times annually and reaches more than 16,000 hospitality industry executives, three networking and educational events (MURTEC, Hotel Technology Forum and Restaurant Executive Summit), a comprehensive website, e-newsletters, web seminars, and several exclusive annual reports and studies. Visit Hospitality Technology online at www.htmagazine.com. Hospitality Technology is published by media company Edgell Communications, headquartered in Randolph, N.J.

CONTACT: Pam Scott Red Lion Hotels Corporation 509-777-6393 (d) 509-570-4610 (c) Pam.Scott@redlion.com www.RedLion.com

Source:Red Lion Hotels Corporation