Entropic, UpdateLogic Leverage Entropic's Open RDK Platform to Integrate Device Management Services on a Set-Top Box in Record Time

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LOS ANGELES, April 29, 2014 (GLOBE NEWSWIRE) -- (The Cable Show – Entropic Booth #2001) – Entropic (Nasdaq:ENTR), a world leader in semiconductor solutions for the connected home, and UpdateLogic®, a provider of comprehensive device management systems, today announced their RDK (Reference Design Kit) collaboration. The cooperation leverages Entropic's Open RDK platform and UpdateLogic's NetReady™ SupportView™ application to empower operators interested in RDK implementations to have a complete remote device service and support system – across any connected home device. Entropic and UpdateLogic will highlight their collaboration at The Cable Show 2014 (Entropic Booth #2001), which takes place at the Los Angeles Convention Center from April 29 - May 1, 2014.

Entropic's Open RDK platform is comprised of its ARM®-based System-on-a-Chip (SoC) solutions and Software Development Kit (SDK). It is the first RDK-focused SoC solution to support the OpenEmbedded core technology and the Yocto Project™ Linux development environment, which in turn maximizes the commonality of the code used on different set-top devices, making it architecture agnostic. UpdateLogic's NetReady SupportView is a proven support service for connected consumer electronics (CE) devices. The introduction of the NetReady SupportView service on set-top boxes (STBs) will enable operators to provide a higher level of service that enhances the subscriber experience, improves subscriber satisfaction, reduces product returns and elevates brand image while driving down service costs and improving profitability.

To integrate the NetReady SupportView application into the RDK framework, UpdateLogic developed its application using the Yocto Project build environment, assuring it would automatically align with the implementation on Entropic's IP-Client supporting its Open RDK platform. In less than three-months, UpdateLogic completed the integration of the NetReady SupportView application on a virtual machine, without access to a STB. UpdateLogic was then able to port the same NetReady SupportView application onto a STB using Entropic's Open RDK platform within one week after the initial development.

"The dream scenario of building an application once with a virtual machine environment and then run the same application on any target hardware without patches is finally here," said Kurt Thielen, CEO, UpdateLogic. "Engaging with Entropic on a project to integrate our NetReady SupportView application on a set-top box will enable operators aligning to Entropic's Open RDK implementation an opportunity to offer more rewarding subscriber experiences through our NetReady SupportView remote device management and services."

Entropic's Open RDK enables application developers to build an application once and deploy it on any target hardware supporting its Open RDK. This in turn, lowers the threshold for application developers to offer added value to operators and over-the-top (OTT) vendors, by delivering rich, uncomplicated entertainment experiences at the lowest cost of operation.

"Only through the hardware agnostic nature of our Open RDK implementation is it possible to develop an application once and deploy it across many set-top boxes," said Roger Gregory, vice president, Marketing, Entropic. "In working with UpdateLogic, their entire development process for the NetReady SupportView application on a set-top box was less than a week. This clearly demonstrates the transparency of Entropic's Open RDK platform and the compatibility of application deployment across any platform that supports our Open RDK."

The Reference Design Kit (RDK) is a pre-integrated software bundle that provides a common framework for powering customer-premises equipment (CPE) from TV service providers, including STBs, gateways, and converged devices. It was created to accelerate the deployment of next-gen video products and services. The RDK is supported by more than 140 licensees, and is administered by the RDK Management LLC, a joint venture between Comcast Cable, Time Warner Cable, and Liberty Global.


Leveraging one SDK across its SoC product offerings, Entropic's Open RDK platform is available to its full range of SoC products. Its RDK kernel distribution and build environment is available for test and evaluation today.

About UpdateLogic

UpdateLogic® provides a comprehensive device management system called NetReady™ which enables consumer electronics manufacturers to efficiently and effectively control, maintain, and support Internet-connected digital home products including TVs, BD players, set-top boxes, gaming consoles, and more.

The base features of NetReady™ are built upon UpdateLogic®'s three core software solutions. These core components are part of NetReady™'s expanding suite of add-on modules, each of which is applicable to a focused area in the device management ecosystem.

About Entropic

Entropic™ (Nasdaq:ENTR) is a world leader in semiconductor solutions for the connected home. The Company transforms how traditional HDTV broadcast and IP-based streaming video content is seamlessly, reliably, and securely delivered, processed, and distributed into and throughout the home. Entropic's next-generation Set-top Box (STB) System-on-a-Chip (SoC) and Connectivity solutions enable Pay-TV operators to offer consumers more captivating whole-home entertainment experiences by transforming the way digital entertainment is delivered, connected and consumed – in the home and on the go. For more information, please visit Entropic at: www.entropic.com, read our blog Entropic Topics, or get social with us at @Entropic_News, or on Facebook, Google+, YouTube and LinkedIn.

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Forward Looking Statements

Statements in this press release that are not strictly historical in nature constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements include, but are not limited to, statements regarding Entropic's SoC technologies, its related prospects and its role in the future of connected home entertainment. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause Entropic's actual results to be materially different from historical results or from any results expressed or implied by such forward-looking statements. These factors include, but are not limited to, competition, risks associated with Entropic dependence on a limited number of customers and suppliers, technology risks, the risk that the market for HD video and multimedia content delivery solutions may not develop as Entropic anticipates and other factors discussed in the "Risk Factors" section of Entropic's Annual Report on Form 10-K for the year ended December 31, 2013. All forward-looking statements are qualified in their entirety by this cautionary statement. Entropic is providing this information as of the date of this release and does not undertake any obligation to update any forward-looking statements contained in this release as a result of new information, future events or otherwise.

Copyright © 2014 Entropic. All rights reserved. All other product or company names mentioned are used for identification purposes only and may be trademarks of their respective owners.

CONTACT: Entropic Investor Contact: Debra Hart +1 858-768-3852 debra.hart@entropic.com Entropic Media/Industry Analyst Contact: Chris Fallon +1 858-768-3827 chris.fallon@entropic.com UpdateLogic Media Contact: Jim Alviani +1 612-578-8676 Jim.alviani@updatelogic.com