Sony drops to 6-week low after cutting guidance

Investors losing confidence in Sony: Analyst

Shares in Sony shed 4.4 percent to a six-week low of 1,730 yen on Friday after the consumer electronics maker slashed its earnings guidance for the third time in a year to barely 10 percent of its initial outlook.

The stock was the most-traded on the main board.

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Goldman Sachs maintained its "neutral" rating, with a 12-month price target of 2,000 yen, however.

"Although the guidance cut is negative, we believe it basically represents a bringing forward of losses and therefore could be positive" for the fiscal year ending March 2015, Goldman said in a note.