Free trial run of Amazon's Fire TV...for some

The gaming controller for the Amazon Fire TV - a new device that allows users to stream video, music, photos, games and more through a television - is displayed at a media event on April 2, 2014 in New York City.
Getty Images

You may already be among the lucky few.

According to a report in Engaget, Amazon has emailed some customers and offered them a 30-day free trial of its $99 Fire TV box. If customers are unhappy, they can return the box free of charge, as long as the box is kept in "new" condition.

The set-top box was launched last month to much fanfare, though somewhat mixed reviews.

The launch of Fire TV has also led to Amazon being sued by a very curious company.