2014 CNBC Disruptor 50
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13 pioneers that forever changed consumers' lives

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Iconic upstarts that upended industry

While the fast pace of technology can seemingly shake up our daily routines every few weeks, seismic changes are actually fairly rare.

Most companies specialize in evolution rather than revolution, so when a real paradigm shifter appears, it's worthy of note. Those are the sorts of firms that become icons in their industry, but becoming a disruptive force can make them a target for other companies looking to institute change of their own.

Here are a handful of businesses that have not only made people's lives easier but upended industries in the process.

By Chris Morris, Special to CNBC.com
Posted 19 June 2014

Justin Pumfrey | Iconica | Getty Images