Amazon's $970 million deal to buy Twitch Interactive, a video platform for gamers, shows the e-commerce and media giant's "aspirations to be in live entertainment," the largest investor in Twitch told CNBC on Tuesday.
"Not many people have built a live video site with such a big community around the Internet," said Bessemer Venture's Ethan Kurzweil, who backed Twitch in its earliest days. He's the son of the famous futurist, Ray Kurzweil.
Twitch has more than 55 million users who engage in broadcasting their video game play and watching others play video games.
"If you think about playing video games as a teenager and passing the controller around in the living room and watching people play, it's something people do already. This just brings that experience online," Ethan Kurzweil said in a "Squawk Box" interview. "People want to watch the best people in the world achieving things and do things, or watch their friends play."
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