NEW YORK, Sept. 5, 2014 (GLOBE NEWSWIRE) -- Ezakus Inc., the New York City based Pretargeting technology platform, today announced that Sean O'Neal has joined the company's board of directors. Sean is a widely respected and deeply experienced adtech executive who brings added strength to Ezakus.
Ezakus has developed a first-of-its kind digital marketing solution that helps advertisers acquire more qualified customers by utilizing a unique combination of web browsing data and CRM information within a cross-device RTB platform.
Christophe Camborde, co-founder and CEO of Ezakus, says, "I am very excited to have attracted a board member of the caliber of Sean O'Neal to Ezakus. He will be invaluable to Ezakus as we head into our next phase of growth in North America."
"I am honored to join the Ezakus board and work with this exceptional team," O'Neal said. "Ezakus has the advantage of being present in both Europe and USA, and has been developing a completely disruptive model of predictive marketing. I look forward to sharing my experiences and contributing to the direction and growth of this future global leader."
Sean O'Neal currently serves as President of social advertising technology company Adaptly, where he oversees the company's business development and marketing efforts. For 20 years Sean has been building marketing technology businesses and has held executive positions at Sony, Nielsen, The Daily Mail Online, CD-Now.com, and others. O'Neal has served as co-chair for IAB committees, sits on several advisory boards and is a frequent speaker and editorial contributor for the American Marketing Association, Cannes Lions, New York Advertising Club, AdWeek, Media Post, and others.
About Ezakus Inc.
Ezakus provides web and mobile predictive targeting campaigns to more than 100 major advertisers through 150 global Premium Publishers, with a daily reach of +50 million unique users and +1Billion real-time analyzed and targeted touch-points.
Ezakus is a pioneer of Pretargeting, offering the very first performance based upper-funnel marketing solution for brands and merchants. The Ezakus solution leverages a proprietary Data Management Platform along with a large team of engineers, mathematicians and advertising technology specialists who analyze and make sense of "Big Data", while ensuring full respect for users' anonymity.
Founded in 2011, the company is headquartered in New York City and has offices London, Montreal, Mexico City and Paris, and is backed by Idinvest.