Apple's Tim Cook introduced a swath of long-rumored products on Tuesday, including two new iPhones, a mobile payments system and a watch.
"Today, we have some amazing products to share with you, and we think at the end of the day you will agree that this, too, is a very key day for Apple," Cook said.
The iPhone 6 and iPhone 6 Plus respectively have 4.7 inch and 5.5 inch screens and are 6.9 and 7.1 millimeters thick. The phone's camera boasts a number of new features, including optical image stabilization and a function that picks the best photo out of a series of shots. Prices for the devices start at $199 for iPhone 6 and $299 for the iPhone 6 Plus. Both will be available in stores on Sept. 19. The phone also featured substantially better battery life than a next-generation motion processor called the M8, Apple said.