Alibaba IPO could make Yahoo activist bait: Pro

VIDEO2:2002:20
Yahoo now bait for an activist: Josh Brown

Yahoo's payday on the back of Alibaba's IPO makes it attractive to a potential activist investor, Ritholtz Wealth Management CEO Josh Brown said Friday.

Yahoo holds a 24 percent stake in the Chinese e-commerce company, which raised almost $22 billion in history's largest initial public offering.

"I think this is bait for an activist. I actually think this is the No. 1 target now for activist shareholders, hedge funds, in America," Brown said on CNBC's "Halftime Report."

Read More Alibaba whipsaws in debut, dips below opening price