Debra Crew

Benjamin Wachenje

Title: President and chief commercial officer, R.J. Reynolds Tobacco

Born: December 20, 1970

Education: BA, University of Denver; MBA, University of Chicago

Early Marker: Served as military intelligence officer in U.S. Army in mid-1990s, rising to rank of captain.

Big Idea: Having jumped ship from PepsiCo shortly after taking over its North America foods unit, Crew brings a broad range of marketing, operations and strategy expertise in global consumer products companies.

Wave of the Future: Global markets, emerging markets consumers

Latest Special Reports

  • Innovative female entrepreneur examining prototype

    In an era of rapid technological advances and demographic change, how do legacy companies adapt, innovate and evolve? CNBC Evolve features iconic global companies and executives who are embracing change and transforming for the future.

  • Invest in You: Ready. Set. Grow. is focused on improving Americans’ money knowledge of saving, spending and investing.

  • All the tools you need to navigate the financial challenges of planning and paying for college.

CNBC25: Rebels, Icons and Leaders