"The top line wasn't that big a deal, but the comp miss is something that stands out," said Rob Plaza of Key Private Bank, who doesn't hold a position in Starbucks stock but whose firm does, on CNBC's "Closing Bell."
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For the fiscal 2015, the company expects earnings per share on a non-GAAP basis of $3.08 to $3.13. This fell short of estimates of $3.16 per share for the full year.
Earlier this month, Starbucks unveiled its plans for the upcoming holiday season, including its first handcrafted holiday beverage in five years and a contest in which customers can win Starbucks for life.
It also plans to roll out mobile ordering and payment nationwide next year as the latest stage for its mobile program. Mobile payments now account for more than 15 percent of all transactions at its U.S. company-operated stores, it told analysts in July.