As Pizza Hut seeks to recharge its domestic business, the Yum Brands unit is betting on a massive menu expansion, a revamped digital experience and a nationwide rollout of skinny pizzas it plans to announce on Monday.
The new menu includes 10 new crusts, such as honey sriracha, and themed ones like "Get Curried Away;" sauce additions like garlic parmesan; and premium ingredients, including fresh spinach and cherry peppers harvested from the Peruvian highlands.
The world's biggest pizza chain launches the new menu nationwide Nov. 19.
"Today's consumer is always looking for new flavors," chief marketing officer Carrie Walsh said during a phone interview.
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Pizza Hut found customers wanted more customization and mashups of flavors, akin to what's available on the trendy food truck scene.