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Global Commercial Printing Market 2015-2019: Key Vendors are Dai Nippon Printing, Quebecor, R.R. Donnelley & Son and Toppan Printing

Dublin, Dec. 9, 2014 (GLOBE NEWSWIRE) -- Research and Markets (http://www.researchandmarkets.com/research/38fr4q/global_commercial) has announced the addition of the "Global Commercial Printing Market 2015-2019" report to their offering.

The transition of the market from a manufacturing-based model to a services-based model is one of the major trends observed in the market. Many vendors are entering this industry to satisfy varied customer needs to create customized products. Several vendors in the market provide digital printing services to be able to respond quickly to smaller print runs and changing customer needs.

According to the report, one of the major drivers of this market is the need to promote integrated marketing communication activities. Organizations have increased their expenditure on marketing communication activities to enhance their brand visibility and gain competitive advantage in the market. Commercial printing, thus, experiences a boost from an increase in marketing budgets and the consequent increase in marketing communication printed documents.

Further, the report states that one of the major challenges faced by the market is the shift toward electronic media for the promotion and advertisement of products and services. Companies adopt social advertising as a cost-effective tool and this has affected global commercial printing revenue. Unstable advertising expenditure of companies leads to fluctuations in the Global Commercial Printing market.


Key Topics Covered:

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

04. Market Research Methodology

05. Introduction

06. Market Landscape

07. Market Segmentation by Product

08. Geographical Segmentation

09. Key Leading Countries

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

18. Key Vendor Analysis

19. Other Reports in this Series


Companies Mentioned:

  • Bertelsmann
  • Cenveo
  • Champion Industries
  • Consolidated Graphics
  • Dai Nippon Printing
  • Deluxe
  • Eastman Kodak
  • Fujifilm Holdings
  • HP
  • Kyoritsu Printing
  • Lagardere
  • Laser MasterInternational
  • Quad/Graphics
  • Quebecor
  • R.R. Donnelley & Sons
  • Ricoh
  • TC Transcontinental
  • Toppan Printing
  • Vertis Communications
  • Vistaprint
  • Xerox
  • iOne Holding



For more information visit http://www.researchandmarkets.com/research/38fr4q/global_commercial

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Source:Research and Markets