The Chocolate King is finding it difficult to relinquish his throne.
Petro Poroshenko, one of Ukraine's richest men and owner of a sweets empire, made an unusual promise last spring while campaigning to be president - if elected, he would sell most of his business assets.
"As president of Ukraine, I only want to concern myself with the good of the country and that is what I will do," he told an interviewer.
Poroshenko won the election, but he hasn't succeeded yet at keeping his campaign promise.
With his country at war with Russian-backed separatists in the east, the economy faltering and its currency weakening, Ukraine's 49-year-old president hasn't sold any of his assets, including his most valuable one: a majority stake in Roshen Confectionery Corp, Ukraine's biggest sweets maker. His promise appears to be a victim of the very problems that face him as president.
Executives at the two financial firms that Poroshenko has hired to help sell his assets caution that deals, particularly in former Soviet republics and eastern Europe, can often take a year or more. But they also concede that their client's timing is terrible.
"It's clearly not a good time to sell," said Giovanni Salvetti, managing director of Rothschild CIS, which is trying to sell Roshen. "I hope the situation will improve in the first or second quarter" of 2015.
Makar Paseniuk, a managing director at ICU in Kiev, which acts as Poroshenko's financial adviser, said there is an agreement to sell one of his other assets. He declined to identify it but said the deal has not closed and it's not clear when or if it will. Besides Roshen, Poroshenko's portfolio includes numerous other assets, including real estate and investments in a bank, an insurance company and a shipyard in Crimea. He also owns a Ukrainian television station that he has said he will keep.
In October, Novoye Vremya, a Ukrainian magazine, estimated that Poroshenko was worth $816 million and ranked him 9th among the top 100 richest Ukrainians. In a disclosure statement he filed with the government, Poroshenko reported that in 2013 his income totalled about $6.3 million, largely from the sale of securities, dividends and interest. He reported a salary of just $29,200.
Poroshenko didn't respond to requests for comment.
Paseniuk said Ukraine's president does not keep close tabs on the sale of his assets. "He has much better and more important things" to do than to ask about it, Paseniuk said.