TUSTIN, Calif., Jan. 15, 2015 (GLOBE NEWSWIRE) -- Freeze Tag (OTC:FRZT), today announced it is ramping up production of game titles for the calendar year 2015. In addition to its plan to enhance the growth of its business through the strategic acquisition of successful mobile game companies, Freeze Tag is also committed to launching new products.
"Last year we added to our knowledge of the ever-changing world of free-to-play games," said Craig Holland, CEO of Freeze Tag. "In 2015, we're ready to launch more titles to accelerate our prospects for growth. Through additional relationships with development teams all over the world, Freeze Tag plans to launch at least one new game per quarter throughout 2015."
Several titles in the popular casual game genres such as puzzle, trivia, and match three are already in various stages of production and pre-production so the pipeline is established for the year. The company's management believes that a more consistent product launch schedule will accelerate its growth. More details on specific game titles and new development relationships will be forthcoming.
"Over the holidays, consumers have seen many TV ads for mobile games like Candy Crush, Clash of Clans," said Mr. Holland, "which shows that mobile games are just beginning to go mainstream. The market is really just getting started."
About Freeze Tag, Inc.
Freeze Tag, Inc. is a leading creator of mobile social games that are fun and engaging for all ages. Based on a free-to-play business model that has propelled games like Candy Crush Saga to worldwide success, we employ state-of-the-art data analytics and proprietary technology to dynamically optimize the gaming experience for revenue generation. Players can download and enjoy our games for free, or they can purchase virtual items and additional features within the game to increase the fun factor. Our games encourage players to compete and engage with their friends on major social networks such as Facebook and Twitter. Founded by gaming industry veterans, Freeze Tag has launched several successful mobile games including the number one hit series Victorian Mysteries® and Unsolved Mystery Club®, as well as digital entertainment like Etch A Sketch®. Freeze Tag games have been downloaded millions of times on the Apple, Amazon and Google app stores.
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Source:Freeze Tag, Inc.