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Cloud-based storage company Box set to price tonight in first tech IPO of year

A trader works on the floor of the New York Stock Exchange.
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A trader works on the floor of the New York Stock Exchange.

IPOs: first tech deal of the year. Cloud-based storage company Box (BOX) set to price tonight, seeking to sell 12.5 million shares at $11-$13

The good news: 1) hot space, 2) rapid growth (revenues up 80 percent in first nine months of 2014), large base of business customers (44,000).

The bad news: 1) lots of deep-pocket competition (Microsoft, Google, Amazon), 2) large losses with little prospect of turning green soon. According to the company's S1, "We have a history of cumulative losses and we do not expect to be profitable for the foreseeable future."

Still, the enterprise software IPOs have generally done well: Zendesk, Hubspot, New Relic, Hortonworks.

If Box is successful, you can expect to see Dropbox and others coming sooner rather than later.

Read MoreWhy money-losing Box is finally ready for IPO

  • Bob Pisani

    A CNBC reporter since 1990, Bob Pisani covers Wall Street from the floor of the New York Stock Exchange.

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