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Michaels Celebrates Springtime in Paris

IRVING, Texas, Feb. 24, 2015 (GLOBE NEWSWIRE) -- Crafters and artists who love the elegant details of Parisian art and design have a chance to win a trip for two to the City of Light by entering Michaels' (Nasdaq:MIK) Springtime in Paris contest, which runs March 1-31.



A photo accompanying this release is available at http://www.globenewswire.com/newsroom/prs/?pkgid=30941

To enter, customers simply create Parisian-inspired art, or a floral, baking or paper craft project, take a photo and upload it to paris.michaels.com for U.S. residents or canada.michaels.com/en/paris for Canadian residents. Customers can also share their photos on social media with #SpringtimeInParis.

The winner will receive a five-night trip for two to Paris including airfare and hotel, plus 1,000 euros for spending money, a VIP tour of the Louvre, a private sketching lesson with Urban Sketchers, a floral arranging class at Catherine Mueller Flower School and a French cooking class at La Cuisine Paris. The contest is sponsored by Canson and complete contest details and rules are at paris.michaels.com or canada.michaels.com/en/paris.

"Springtime in Paris encourages all customers, from the novice crafter to the advanced, to be inspired by one of the world's great destinations for artistic expression, creativity and beauty," said Michaels Executive Vice President - Marketing Steve Carlotti. "All Michaels locations will host classes throughout March to provide step-by-step instructions on simple Parisian-inspired projects so that anyone can have a chance to win the trip of a lifetime."

Every Michaels store will have a Make It With Michaels Party on March 7 from 1-4 p.m., featuring a variety of Springtime in Paris-themed projects. Other free and low-cost classes throughout March will demonstrate Paris-inspired projects such as a spring floral wreath and spring floral centerpiece. A complete schedule is available at michaels.com/classes.

About The Michaels Companies, Inc.

The Michaels Companies, Inc., is North America's largest specialty retailer of arts and crafts. As of Jan. 3, 2015, the Company owns and operates 1,168 Michaels stores in 49 states and Canada and 121 Aaron Brothers stores, and produces 12 exclusive private brands including Recollections®, Studio Decor®, Bead Landing®, Creatology®, Ashland®, Celebrate It®, ArtMinds®, Artist's Loft®, Craft Smart®, Loops & Threads®, Imagin8® and Make Market™. Visit www.Michaels.com for additional information.

Media Contact: Megan Duran or Loren Rutledge
817-329-3257
Michaels@spmcommunications.com

Source:The Michaels Companies, Inc.