Top Stories
Top Stories
Retail

Cramer: Wal-Mart should be worried about Target

VIDEO2:0402:04
Cramer: Wal-Mart should worry about TGT

Jim Cramer has some advice for Wal-Mart: Better watch Target than worry about wages.

Cramer made his remarks after Target posted quarterly earnings of $1.50 per share on revenue of $21.75 billion, beating expectations of $1.46 per share on $21.63 billion in revenue.

"Target has a major leg up on with [the Hispanic] demographic, and I think they're going to play on that," Cramer said Wednesday on CNBC's "Squawk on the Street. "

The CNBC commentator also said Target CEO Brian Cornell has been able to turn the company around by appealing to consumers setting up households, "He's going after babies [and] wellness [and] basically the consumer who [had] left Target. 'You start a household, you go to Target,' that's what he's saying," Cramer said.

Last week, Wal-Mart announced it plans to increase the starting wages of 500,000 workers to $9 an hour, effective in April.

"I know [Wal-Mart CEO] Doug McMillon is focused on wages, [but] he should be focused on Target, " Cramer said.

Read MoreWal-Mart wage raise: Home run or not far enough?

Target's move to expand its online business is another reason of concern for Wal-Mart, Cramer said. "Yesterday, Home Depot said that 40 percent of the people who order online … come to the stores to pick it up, and then they buy things, " he said.

Cramer also said Target does not face any additional big capital expenditure cuts in the wake of its decision to pull out of Canada. "This is a company that basically had to starve the U.S. because of Canada. That's over and they can do strategic placement of different brands," he added.