Empowered Products Debuts TV and Web Commercial for Its PINK(R) Brand of Intimate Lubricants

LAS VEGAS, Feb. 26, 2015 (GLOBE NEWSWIRE) -- Empowered Products, Inc. (EMPO), a leader in sexual wellness through its award-winning PINK® and Gun Oil® personal lubricant brands, debuted its first television and web commercial for its PINK brand.

The new "Breakfast in Bed Good" commercial for PINK builds on the company's success with its first-ever commercial for its Gun Oil brand which debuted Valentine's Day 2014 and immediately went viral and received broad critical acclaim for its messages and production value.

View the commercial at www.PinkForUs.com

The new PINK commercial depicts the afterglow of an extraordinary night experienced by a couple whose love-making was accentuated by use of PINK Intimate Lubricants. It shows the husband preparing a heart-shaped pancake breakfast in bed his sleepy, yet satisfied wife. The tagline: "Sex So Good, It's Breakfast in Bed Good" tells the whole story.

The background music is a sexy 1967 track called "I Love You More" performed by Harlem vocal group Lee Williams & the Cymbals, music by Ronald McCoy and published by Sanavan Music Co.

The PINK commercial was created by highly-acclaimed director Bert Pare, who has handled video production for tours by Lady Gaga and Rihanna. Executive Producers were Mark Olson, Vice President of Sales and Marketing for Empowered Products, and Sonja Johansen of Shoot to Kill Media in Las Vegas, Nev. The commercial was shot in the Vantage Luxury Lofts in Henderson, Nev.

For more information, visit: www.pinkforus.com.

About Empowered Products, Inc.

Empowered Products, in just its first 10 years of operation, has quickly forged a leading presence in the global wellness industry with the development, manufacture, and distribution of currently 17 high quality, elegantly packaged wellness products under the PINK(R) and Gun Oil(R) brands. Headquartered in Nevada, USA, the Company's empowering products are currently available at over 21,000 retail locations in more than 30 countries spanning four continents. Investors are encouraged to visit the Company's website at www.EmpoweredProducts.com and to call the EMPO Shareholder Request Line: 877-305-1160. The Company's media-contact line is 877-305-1161.

Forward-Looking Statements

This press release contains "forward-looking statements" within the meaning of the "safe-harbor" provisions of the Private Securities Litigation Reform Act of 1995 that are not historical facts. These statements can be identified by the use of forward-looking terminology such as "believe," "expect," "may," "will," "should," "project," "plan," "seek," "intend," or "anticipate" or the negative thereof or comparable terminology, and include discussions of strategy, and statements about industry trends and the Company's future performance, operations, and products. Such statements involve known and unknown risks, uncertainties and other factors that could cause the Company's actual results to differ materially from the results expressed or implied by such statements. Such risks and uncertainties include, without limitation, market acceptance of the Company's new line of wellness supplements; the Company's compliance with applicable Food and Drug Administration regulations; the Company's reliance on third-party contractors to mix and produce its products; the Company's ability to increase its production and bottling capacity; the Company's ability to develop an effective marketing strategy; the Company's ability to control and reduce advertising and marketing costs; the Company's ability to develop and increase awareness of its brand; the Company's ability to protect its trademarks; the success of the Company's new marketing focus to retail buyers; the Company's ability to obtain a favorable Nielsen rating; the Company's ability to obtain certification in individual countries in the European Union; the Company's ability to sell its products in South America; the Company's exposure to product liability claims and intellectual property claims from third parties; and the Company's reliance on the expected growth in demand for its products. For a discussion of these and other risks and uncertainties see "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations" in the Company's public filings with the SEC. Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, there can be no assurance that such expectations will prove to be correct. The Company has no obligation to update the forward-looking information contained in this press release.

CONTACT: Mark Olson +1-702-216-1321 mark@empoweredproducts.comSource:Empowered Products, Inc.