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American Greetings Brings Birthday Surprises for Kids with New Tongue Waggin' Wishes(TM)

CLEVELAND, March 5, 2015 (GLOBE NEWSWIRE) -- Remember how exciting your birthday was as a child? It was that one day each year where friends and family celebrated you. Let all your favorite little ones know just how special they are with American Greetings latest new-to-the-world greeting card invention—Tongue Waggin' Wishes™. Combining lovable animals and interactive surprises with festive music and cheerful messages, these birthday cards will bring extra smiles and festive fun to the party.

Tongue Waggin' Wishes say a mouthful! These funny new kids cards feature colorful animals with wacky googly eyes and a really cool surprise. With a pull on the tongue, the animal pops up and sings a silly tune. Warm, heartfelt greetings tell boys and girls just how much they are loved. Designs include a Hoppy Birthday frog, a dog sharing wishes for a tail-waggin' good time, a super sweet cow and a monkey that wants you to have a banana-fana fun day!

"Giving a Tongue Waggin' Wishes card is the perfect way to share birthday wishes with a big laugh and an interactive innovation," said Carol Miller, vice president of corporate innovation at American Greetings. "We know consumers are always looking for new ways to celebrate special occasions, and these adorable animals with goofy googly eyes have major kid-appeal that will keep them playing with Tongue Waggin' Wishes long after their birthdays are over."

As an industry leader in greeting card inventions, American Greetings has introduced more than 100 new greeting card formats under the Inventions™ brand, offering the ultimate selection of exciting, new-to-the-world ways to celebrate birthdays and other happy occasions. Incorporating brand-new twists on technology in cards with carefully written copy and celebratory artwork, the combined effect is the perfect selection of greeting cards that are sure to surprise and delight any recipient. Continue the fun and spread the wow factor of our dynamic greeting card innovations by sharing your pictures, videos and messages on social platforms with the hashtag #BestCardEver.

Consumers can find Tongue Waggin' Wishes, in addition to a great selection of inspiring cards from American Greetings, at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores. Those who enjoy sending e-cards can share American Greetings cards online from www.americangreetings.com. For more information on American Greetings, visit www.corporate.americangreetings.com. You can also follow American Greetings on Twitter, Facebook, American Greetings blog, YouTube, Pinterest, Google+ and Instagram.

About American Greetings Corporation

For more than 100 years, American Greetings Corporation has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love. The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the AG Properties group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $2 billion, and its products can be found in retail outlets worldwide. For more information on the Company, visit www.corporate.americangreetings.com.



A photo accompanying this release is available at: http://www.globenewswire.com/newsroom/prs/?pkgid=31207

CONTACT: Consumer Public Relations Department One American Road Cleveland, Ohio 44144 216-252-4938Source:American Greetings Corporation