McDonald's will debut kale as an ingredient in the not-too distant future as the fast-food giant continues its efforts to adapt to changing consumer preferences, according to a recent note from Janney Capital Markets.
"Possibilities include kale for use in salads, or perhaps a kale smoothie," wrote Janney analysts in a note to clients. "More generally, McDonald's clearly aims to raise consumers' perception of the quality of its food. Adding kale to the menu in some way could help be a step in this direction."
The upcoming menu addition was discussed during the fast-food giant's turnaround summit in Las Vegas last week, a source familiar with the meeting told CNBC.