The Eiffel Tower was built in a day, at least the one by Nir Adar. The professional food stylist used 168 scoops of ice cream to create a 48-inch replica of the Parisian landmark.
"The prep time was eight hours, and then 20 minutes of shooting, and then it started melting. It's a thing you do once in a lifetime, it was really beautiful," the professional food stylist said in an interview with CNBC's "Power Lunch."
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Transforming food is what New York-based Adar has been doing for 25 years. Most of his work is styling food for TV commercials.
"Before shoots I usually get dozens, sometimes hundreds of pages of recipes from a particular client. I sit with my assistant, then each person gets their marching orders. It's very much like a small military operation," Adar said.
It requires a lot of patience, and a lot of food. "For one perfect shot, we can go through about fourteen hundred ribs," Adar said. That was the case for a TGI Fridays commercial in which ribs were the star.