CHICAGO, March 23, 2015 (GLOBE NEWSWIRE) -- R. R. Donnelley & Sons Company (Nasdaq:RRD), a leader in serving the communications needs of retailers and brands, will showcase its expanded portfolio of retail-specific products, services and solutions at GlobalShop, the world's largest annual event for retail design and shopper marketing. GlobalShop 2015 will be held March 24 to 26 at the Mandalay Bay Convention Center in Las Vegas. The company invites guests to experience products and solutions that are designed to catch consumers' attention and motivate them to take action.
"RR Donnelley's broad suite of retail solutions are designed to help brands better attract, inform, enlighten and engage consumers everywhere—in-store, at home or on-the-go," said Denise Costello, RR Donnelley's Group Senior Vice President Retail Solutions. "In today's hyper-competitive environment, brands need new and innovative solutions to showcase products in ways that convert shoppers into buyers."
The dynamic booth experience was designed to highlight the suite of high-impact products and solutions that brands can use across an array of channels to engage consumers. From in-store marketing that attracts attention and inspires action at or near point-of-purchase, to advertising solutions that reach target audiences in-and out-of-home, to direct marketing offerings that accelerates the path to purchase, to digital and mobile solutions that create "in-the-moment" branded experiences, RR Donnelley has unique capabilities to provide and synchronize across the communications channels.
"RR Donnelley is a leader in helping today's retailers engage consumers whenever and wherever possible," said Dan Knotts, RR Donnelley's Chief Operating Officer. "Across our in-store solution we offer tiers of production, services, workflow tools and sourcing. RR Donnelley offers an unrivaled breadth of offerings that work together to optimize the effectiveness and efficiency of in-store campaigns."
RR Donnelley invites GlobalShop attendees to learn more about the company's offerings at booth #4301 in the "At the Retail Marketplace" area of the event.
About RR Donnelley
RR Donnelley (Nasdaq:RRD) helps organizations communicate more effectively by working to create, manage, produce, distribute and process content on behalf of our customers. The company assists customers in developing and executing multichannel communication strategies that engage audiences, reduce costs, drive revenues and increase compliance. RR Donnelley's innovative technologies enhance digital and print communications to deliver integrated messages across multiple media to highly targeted audiences at optimal times for clients in virtually every private and public sector. Strategically located operations provide local service and responsiveness while leveraging the economic, geographic and technological advantages of a global organization.
For more information, and for RR Donnelley's Global Social Responsibility Report, visit the company's web site at http://www.rrdonnelley.com.
Use of Forward-Looking Statements
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