"Our sector is growing much faster than the rest of the economy, so we are very optimistic, from both the macro and demand side," said James Liang, the chief executive officer of China's biggest travel website.
The world's second-largest economy expanded 7.4 percent in 2014, missing government targets for the first time since 1998 and marking its slowest pace of growth in 24 years. Last month, Beijing lowered its growth forecast for 2015 to "around 7 percent" and unexpectedly cut interest rates for the second time in three months, as the domestic economy continues to grapple with a host of issues including a cooling property sector and deflationary environment.
However, the tourism industry, which remains in its infancy, outperformed on the back of rising disposable income and increasing enthusiasm towards foreign culture.
"Actually, the slowing down of real estate and manufacturing investments could be a good thing [because] people are shifting their money to leisure types of consumption, particularly travel," Liang told CNBC's "Managing Asia."
To be sure, the co-founder of Ctrip.com notes the industry will inevitably be bruised if China's growth slips below 7 percent.
"[To have an impact on the travel business,] growth will have to be below 7 percent and about 6 percent, but the industry is growing at least double that of China's gross domestic product (GDP). Also, the part we are focusing on, which is high-end vacation, is growing even faster than that," said Liang.
Travel within the Middle Kingdom, which currently accounts for most of Chinese travel spending, is expected to grow by 16 percent annually and hit $629 billion by 2020, according to the World Tourism and Trade Council. Meanwhile, the country's outbound travel market will likely expand to triple the size of Japan's by the same year.