As a corruption scandal involving South Korea's top politicians rages on, the manufacturer of a popular beverage has emerged as an unexpected beneficiary.
Sales of "Vita 500", a vitamin drink made by South Korea's Kwangdong Pharmaceuticals, soared following reports that Prime Minister Lee Wan-koo received bribe money in a cardboard Vita 500 box. The Prime Minister allegedly received 30 million won (approximately $28,000) from a now deceased businessman during a by-election campaign in April 2013.
According to English-language newspaper Korea Times, sales of Vita 500 surged more than 40 percent since the news broke on April 15.
Shares of Kwangdong Pharmaceutical also jumped, up 24 percent over the past five trading sessions. Early Wednesday, the stock rose an additional 3.7 percent to hit all-time highs, outpacing a 0.5 percent gain in the broader Kospi index.