Top Stories
Top Stories
Franchising

McDonald's tests new take on custom sandwiches

Fast food giant McDonald's is testing a new spin on its customized sandwich platform called "TasteCrafted" at select restaurants in Atlanta, Portland and Southern California.

Through TasteCrafted, customers can pick a meat, bun type and one of a handful of different flavor combos, including pico guacamole and hot jalapeño. The service is a middle ground in customization, offering more options than a typical menu board but not quite as many as another idea McDonald's is testing, a kiosk called Create Your Taste that cooks burgers to order with a wide array of possible combinations.