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Sky-mobi Releases "Emma's World" on the iOS App Store Throughout Greater China

HANGZHOU, China, May 18, 2015 (GLOBE NEWSWIRE) -- Sky-mobi Limited ("Sky-mobi" or the "Company") (Nasdaq:MOBI), a leading mobile application platform and game publisher in China, today announced that the Company has officially released Emma's World on the iOS App Store on May 15, 2015. The Company has licensed the game from Carpazzzi Soft, a Belarusian game developer, and has exclusive distribution rights for the Greater China region1.

Designed with cute characters and gorgeous, stylistic visuals, Emma's World is an ingenious, fast-paced mobile game for players of all ages. Armed only with a slingshot, a pile of paintballs and a lively imagination, the main character, Emma, bravely journeys through her fantasy world, defeating enemies and saving the day. The game, free to download with in-game purchase features, includes over 100 creatively-designed levels for gamers to enjoy.

"We are very excited to bring Emma's World to the Chinese iOS app store, further underscoring our strategy of sourcing quality international games and localizing them for distribution in the Greater China region," stated Michael Tao Song, chairman and chief executive officer of Sky-mobi. "The successful release of Emma's World marks a significant milestone for our game publishing business. Looking ahead, we will continue to focus on expanding our market share and fortifying our position as a leading game publisher by remaining steadfast in our strategy of enriching our game selection and bringing more popular international titles to our Chinese grassroots gamers."

Victor Hambardzumyan, chief executive officer of Carpazzzi Soft, commented, "We are very pleased with the partnership with Sky-mobi, a trusted partner that has worked tirelessly on Emma's World to provide for optimal localization and tailor the game for the China market. We believe Sky-mobi's solid understanding of the unique app distribution environment in the region as well as its deep insights into Chinese mobile gamers' evolving preferences, habits and behavior will help ensure the success of the game in what is now one of the world's largest mobile gaming markets."

About Sky-mobi Limited

Sky-mobi Limited is a leading mobile application platform and game publisher in China. The Company works with handset companies to pre-install its Maopao App Store and other Maopao applications on handsets and with content providers to provide users with applications and content titles. Users of Maopao App Store can browse, download and enjoy a range of applications and content, such as single-player games, mobile music and books on various mobile handsets with different hardware and operating system configurations. The Company also publishes domestic and foreign game titles through its own Maopao App Store platform and third party platforms. The Company's mobile social network community in China, the Maopao Community, offers mobile social games as well as applications and content with social networking functions to its registered users. The Company is based in Hangzhou, China. For more information, please visit: www.sky-mobi.com.

Safe Harbor Statement

This announcement contains forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. In some cases, you can identify forward-looking statements by such terms as "may," "will," "believes," "expects," "anticipates," "intends," "estimates," "plans," "continues" or other similar expressions, the negative of these terms, or other comparable terminology. Such statements, including statements relating to the Company's business outlook, are subject to risks and uncertainties that could cause actual results to differ materially from those projected. These forward-looking statements are based on current expectations, assumptions, estimates and projections about the Company and its industry. The Company undertakes no obligation to update forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law.

1 Greater China or Greater China Region refers to the People's Republic of China (Mainland China and its special administrative regions of Hong Kong and Macau) and the Republic of China (Taiwan) as a unity.

CONTACT: Investor Relations Contact: ICR, Inc. Chenjiazi Zhong Phone: + (1) (646) -915-1615 (US) Email: investor.relations@sky-mobi.com

Source:Sky-mobi Limited