Millennials are addicted to Facebook. Boomers love GE, and recent grads worship Buffett. Most of all, everybody loves Apple. (Tweet This)
That's the findings of TD Ameritrade data on the age-divided equity asset allocations of its 6.3 million retail clients. Apple topped the charts, but the underlying differences show that age matters.
Fighting the popularity competition with the iPhone maker, General Electric's stock had the second-highest allocation in portfolios of investors age 50 and older. The appliance maker took fifth place in the 35 to 49 age-range and fourth place for the millennial-and-younger crowd.