HOUSTON, May 26, 2015 (GLOBE NEWSWIRE) -- Minerco Resources, Inc. (OTC:MINE), parent company of Level 5 Beverage Company, Inc., announced its new branded product line, The Herbal Collection™ ("THC"), is finalizing the research and development (R&D) stage. The THC brand will initially launch an assortment of ready to drink (RTD) teas enhanced with micellized Cannabidiol(CBD).
After more than one year of market research and multiple consultations with industry experts and the scientific community, Minerco is positioning The Herbal Collection brand to exploit the existing gaps in the category and further enhance THC with proven micellization technology.
Micelles are the atom sized stable aggregates of surfactant molecules, which form spontaneously in surfactant solutions. Put simply: Micellization is the scientific process of coating a particle in a surfactant solution to yield a higher potency at delivery.
The Herbal Collection has finalized the formulation and packaging of the initial test product. The coming product lineup will be led by an all-natural Green Tea with Honey drink, containing CBD in a micellized format. The market test will take place in Southern California through Minerco/Level 5's majority-owned distributor, Avanzar Sales and Distribution.
"After more than 16 months of research, development and consumer trials, we have finalized our enhanced, high tech, and unique product line, The Herbal Collection. We believe our RTD teas in a 20 oz. format, combined with healthful CBD and our delicious flavor profile, will set a new standard in the cannabis infused product category," said V. Scott Vanis, Minerco's Chairman and CEO. "The process of perfecting our THC brand took longer than we had initially planned due to the exacting science involved. But the lengthy process has ensured our scientific and strategic placement in the space. Additionally, it has allowed us to see what works and what doesn't work in this burgeoning category."
About Minerco Resources, Inc.
Minerco Resources, Inc. (OTC:MINE) is an emerging growth company specializing in the food and beverage industry. Its portfolio of companies include Level 5 Beverage Company, Inc. (Level 5), Avanzar Sales & Distribution, LLC and The Herbal Collection™. Level 5 is a specialty beverage company that develops, produces, markets and distributes a diversified collection of forward-thinking, healthful consumer brands. Level 5 brands include VitaminFIZZ®, Vitamin Creamer® and Island Style™. http://minercoresources.com
Cannabidiol (CBD) is a compound in cannabis that has shown to offer beneficial medical effects to the body without the psychoactive effects associated with THC. Studies have found CBD's to be an effective treatment for a large variety of ailments including minor pain, inflammation, social anxiety, stress and paranoia. Recently, California Pacific Medical Center found that CBD's turns off a gene that causes cancer cells to metastasize, or spread. A clinical trial in Germany found CBD to be as effective in treating schizophrenia as common antipsychotic medication with far fewer side effects.
Details of the Company's business, finances and agreements can be found as part of the Company's continuous public disclosure as a fully reporting issuer under the Securities Exchange Act of 1934 filed with the Securities and Exchange Commission's ("SEC") EDGAR database. For more information, please visit: http://www.minercoresources.com. The above statements have not been evaluated by the Food and Drug Administration (FDA). These products are not intended to diagnose, treat, cure or prevent any disease.
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This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events. Although we believe that the expectations and assumptions upon which they are based are reasonable, we can give no assurance that such expectations and assumptions will prove to have been correct. Some of these uncertainties include, without limitation, the company's ability to perform under existing contracts or to procure future contracts. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties, including without limitation, successful implementation of our business strategy and competition, any of which may cause actual results to differ materially from those described in the statements. We undertake no obligation and do not intend to update, revise or otherwise publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of any unanticipated events. Although we believe that our expectations are based on reasonable assumptions, we can give no assurance that our expectations will materialize. Many factors could cause actual results to differ materially from our forward-looking statements.
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Source:Minerco Resources, Inc.