MIAMI, May 27, 2015 (GLOBE NEWSWIRE) -- Perry Ellis International (Nasdaq:PERY) announced today that it has entered into a license agreement with Colors In Optics, Ltd. to include sunglasses, ophthalmic eyewear and eyewear accessories such as cases, chains, cloths and cleaners under the Laundry by Shelli Segal® brand. The roster of licenses for the Laundry brand will now include eyewear in addition to fashion accessories, lingerie, outerwear, home and fragrance. The new collection is expected to launch Spring 2016 in premium department stores, upscale specialty stores, eyewear specialty stores, optical shops, Optician's offices and select ecommerce sites in the U.S. and Canada.
Vibrant, confident and chic, the Laundry by Shelli Segal® collection has been shaping the way women dress since 1988, and the brand continues to inspire women today with its iconic styling and stunning detail. Drawing on its success as a major day and evening dress resource, the contemporary brand has fast become a true lifestyle brand with nearly a dozen licensed product categories as well as direct expansion into suit separates in 2014.
Perry Ellis International Chairman & Chief Executive Officer George Feldenkreis remarked, "We are delighted to have a licensee of the caliber of Colors In Optics, a leader in the eyewear industry, which will only enhance our continued strategy to extend the reach of our global portfolio of lifestyle brands across categories, channels and markets to drive further growth and profitability."
"We are very selective about the brands with which we choose to partner with and we couldn't be more excited to be working with Laundry by Shelli Segal to bring the brand's sense of color and style to the sunglass and ophthalmic eyewear categories," said Sanford Hutton, President of Color In Optics, Ltd.
For more information about Perry Ellis International, Inc. and the company's entire portfolio of brands, please visit. www.PERY.com.
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men's and women's apparel, accessories and fragrances. The Company's collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men's and women's swimwear is available through all major levels of retail distribution. The Company, through its wholly owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, Jantzen®, Laundry by Shelli Segal®, Rafaella®, Cubavera®, Ben Hogan®, Savane®, Original Penguin® by Munsingwear®, Grand Slam®, John Henry®, Manhattan®, Axist®, and Farah®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® and Jag® for swimwear, and Callaway®, PGA TOUR®, and Jack Nicklaus® for golf apparel. Additional information on the Company is available at http://www.pery.com.
About Colors In Optics, Ltd.
Colors In Optics, Ltd. is a thirty year old privately held American company headquartered in New York City. The company is internationally recognized for high quality, luxury products that capture the essence of fashion trends in its designs.
Founder and CEO Sanford Hutton is acknowledged as an innovator who introduced high intensity colors to the industry by perfecting the process integrating hues such as cherry red, cobalt, emerald, violet and aqua into eyewear. The creative artistry of Colors In Optics is also ingrained in the American film history. The company's iconic frames, worn by the stars of the classic films "Annie Hall" and "American Gigolo", ignited international trends that continue on as preferred fashion eyewear.
Today Colors In Optics, Ltd. remains a premiere global resource to department and specialty stores, to doctors and professionals nationwide, and is regarded as an influential force in both eyewear design and distribution as a licensee of numerous popular fashion brands. For more information visit www.colorsinoptics.com.
CONTACT: Pamela Fields VP of International Development and Licensing Perry Ellis International, Inc. email@example.com 212-536-5602 Sanford Hutton President Colors In Optics, Ltd. firstname.lastname@example.org
Source:Perry Ellis International, Inc.