Lucia Bay Launches Certified Organic Argan Oil for Men

SAN DIEGO, June 3, 2015 (GLOBE NEWSWIRE) -- Just in time for Father's Day, Lucia Bay is introducing Argan Oil for men, a simple, certified organic oil that serves as a multi-purpose grooming product and packs an age-defying punch. Launching in June, the new product will enable men in the United States to reap the benefits Moroccans have enjoyed for centuries. Shopping at, customers who spend more than $50 on Lucia Bay products will get 20 percent off of their orders now through June 21 (use the code ARGAN4DAD).

Lucia Bay Launches Certified Organic Argan Oil for Men

"Argan oil repairs and replenishes your skin after a tough day or a tough workout and works wonders to nourish your face, hair and body," says Brian Buchanan, president of Lucia Bay, a California-based grooming and beauty company. "It's a go-to product for men, in particular, because it absorbs quickly, never feels greasy, and is so versatile and easy to use. Use just a few drops to smooth your hair or beard, a couple more to moisturize your face, and a few more on your hands, elbows and feet."

Sustainably sourced, the rich, golden oil is derived from the nuts of the Moroccan Argan tree. Women's cooperatives process the nuts, cold-pressing the oil for distribution and creating a livelihood for themselves. "As a gift, Argan is good for both dads and grads - and it's good for the environment and for the world community as well," Buchanan says.

Especially formulated for men, our Argan oil is lightly scented with Lucia Bay's exclusive blend of essential oils. Filled with antioxidants, Vitamin E and fatty acids, Argan is certified organic and is paraben-, sulfate- and toxin-free. With its healing power, Argan oil slows down time, smoothing fine lines and re-hydrating skin that's been exposed to the elements. It adds a luster to hair, with just a drop or two rubbed into the palm and run lightly over styled hair. It comes in a 50 ml dropper bottle and costs $44.

At the same time, Lucia Bay is introducing its first product line for women - Argan by Lucia Bay - offering both pure Argan oil as well as a blend of 99 percent Argan enhanced with essential oils. A portion of every sale benefits the women of Morocco as well as Quest Food Exchange, a non-profit organization that reduces hunger by making healthy, affordable food available to people in need.

About Argan Oil by Lucia Bay
Argan Oil by Lucia Bay turns back time, smoothing fine lines and moisturizing and softening skin. For centuries, Moroccans have reaped the head-to-toe benefits of this "liquid gold." Sustainably sourced, this rich, golden oil is derived from the nuts of the Argan tree in rural Morocco. The pure, certified organic moisturizing oil is chock-full of antioxidants, Vitamin E, beneficial lipids and fatty acids for healthy-looking skin, hair and nails, and is paraben-, sulfate- and toxin-free. A portion of every sale of Argan Oil by Lucia Bay benefits Quest Food Exchange. The not-for-profit organization is reducing hunger with dignity by making healthy, affordable food available to people in need. For more information, visit or connect with Quest on Facebook and Twitter.

About Lucia Bay
Based in San Diego, California, Lucia Bay is a high-end personal beauty and grooming products brand that specializes in all-natural, premium skin and haircare products, soaps and splashes. With a skincare line made exclusively in the USA, Lucia Bay uses recycled materials for all of its packaging. In the United States, Lucia Bay's men's grooming products are available in fine retailers, high-end barber shops and online at,, and A portion from every sale of Lucia Bay products goes to causes and organizations that support the health and care of our oceans. Visit or connect with us on Facebook, Instagram and Twitter to learn more.

A photo accompanying this release is available at:

CONTACT: Brian Buchanan President, Lucia Bay Inc. 619.301.5981 Sarah Thailing 619.994.1895

Source:Lucia Bay Inc.