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Apogee Adds New Talent to Serve Growing Clientele

ATLANTA, June 17, 2015 (GLOBE NEWSWIRE) -- Apogee Interactive Inc., an industry leader in customer engagement and energy analysis software serving more than 650 US utilities, announced today the expansion of their business development team to include three industry veterans.

Ben H. Easterling joins as Vice President of Business Development, bringing more than 30 years of broad energy industry experience to the firm. Easterling will be responsible for strategic direction of sales activities across all business lines. In his previous leadership positions with General Electric, Silver Spring Networks, and Southern Company, he gained experience in marketing, customer service, smart grid, regulatory, and power delivery, all of which will be drawn upon in his role leading Apogee’s business development initiatives. Easterling holds a degree in Mechanical Engineering from Auburn University.

Trae Westmoreland joins as Director of the Sales and Client Services where he manages a team of experienced professionals devoted to delivering world-class service to the firm’s large and growing client base. With more than 14 years energy industry experience through his roles at Georgia Power and Southern Company as Metro Sales Manager, Business and Industrial Recruitment, and Project Executive Trae is well suited for the position. Westmoreland earned his Bachelor of Business Administration and Business/Managerial Economics from The University of Georgia.

Gayle Tomasson as Relationship Manager brings more than 15 years executive-level sales experience including account management, strategic planning, and project development. Tomasson has spent the majority of her career working in sales, project management, and marketing positions within the electric and natural gas industry including MEAG Power, Alliant Energy, and most recently Siemens. Tomasson is based outside the firm’s Atlanta headquarters in Sacramento, California, where she has easy access to west coast clients.

“We are devoted to our client’s success, which requires attracting top-notch talent, focusing on challenging goals, and trusting in each other to deliver. Ben, Trae, and Gayle exemplify the high standards we hold. We are delighted to have them on board and look forward to their contributions building on a 20-year tradition of providing innovation and exceptional service to the utility industry,” said Susan Gilbert, President, and CEO of Apogee.

Apogee Interactive Inc. (www.apogee.net) Founded in 1993, Apogee pioneered electronic applications designed to increase a utility’s customer engagement and consumer energy efficiency. Today, its comprehensive customer communication platform of applications has expanded to include personalized video messaging, outbound email, and text messaging, and its energy analysis apps are available for mobile devices. Clients include investor-owned, municipal and utilities including Con Edison (ED), American Electric Power (AEP), Southern Company (SO), Salt River Project, Jackson EMC, and Flint Energies.


Media Contact: Karen Morris, kmorris@apogee.net, 678-684-6801

Source:Apogee Interactive, Inc.